The Customer Experience and the Importance of Communication

In this course, participants see how a service culture and communication can impact the success of incentive travel management. Along with peers, participants explore what makes incentive travel a memorable WOW experience so that it has lasting effect on participants and take away practical ideas for conveying a service culture in your communications.

At the conclusion of this course, participants should be able to:

• Describe the importance of building relationships with clients, suppliers, resources and staff
• Demonstrate communication that needs to occur during an incentive travel program