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Contains 6 Component(s) Includes Multiple Live Events. The next is on 10/16/2024 at 11:00 AM (EDT)
The Certified Incentive Specialist (CIS) is an entry level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 6 hours virtually (as well as a final exam), professionals from around the globe will acquire in an efficient manner a broad comprehension of the incentive travel industry. All emerging professionals, faculty members and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms and other valuable information. Once the Exam preparation has concluded, students will have 2 weeks to complete the virtual exam, and those who are successful will join a global community of CIS holders!
Dates:
Module 1: Wednesday, October 16, 2024, 10am-11am Chicago | 4pm - 5pm London
Module 2: Wednesday, October 23, 2024, 10am-11am Chicago | 4pm - 5pm London
Module 3A: Wednesday, October 30, 2024, 10am-11am Chicago | 4pm - 5pm London
Module 3B: Wednesday, November 6, 2024, 10am-11am Chicago | 4pm - 5pm London
Module 4: Wednesday, November 13, 2024, 10am-11am Chicago | 4pm - 5pm London
Exam Prep: Wednesday, November 20, 2024, 10am-11am Chicago | 4pm - 5pm London
Exam: The exam is self-paced and will be open immediately following the exam prep and will remain open until Thursday, May 23.
*Students are expected to review the on-demand modules ahead of the optional office hours. All office hour sessions will be recorded and posted on the product page
Location:
Virtual
Description:
The Certified Incentive Specialist (CIS) is an entry-level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 6 hours virtually (as well as a final exam), professionals from around the globe will acquire in an efficient manner a broad comprehension of the incentive travel industry. All emerging professionals, faculty members, and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms, and other valuable information. Once the Exam preparation has concluded, students will have 2 weeks to complete the virtual exam, and those who are successful will join a global community of CIS holders!
Learning Objectives:
• Understand the basics of the incentive travel market and the differentiation of Incentive Travel in the meetings and events industry
• Explain the fundamentals of designing and executing incentive travel and motivational experiences from varying value chain perspectives
• Discuss ways to expand your incentive program and create new opportunitiesPricing:
Member: $495
Non-Member: $695*
*Please note that the Non-Member registration rate includes a prorated one-year SITE membership for first-time members. Please reach out to education@siteglobal.com if you have any questions.
Cancellation Policy:
Please be sure you are available to attend when registering. Cancelations must be made in writing to education@siteglobal.com. Cancelations received less than 30 days prior to the course start date will not be granted a refund. Cancelations received more than 30 days prior to the course start date will be granted a full refund minus a $100 administrative fee. Course registrations may be transferred to another individual within the same company if requested at least two weeks in advance of the course event. In the unlikely event the course must be canceled or rescheduled, SITE will contact you to register you in a comparable program.
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- Non-member - $695
- Member - $495
- More Information
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Contains 2 Component(s) Includes Multiple Live Events. The next is on 10/06/2024 at 9:00 AM (PDT)
The Certified Incentive Specialist (CIS) is an entry level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 2 days, professionals from around the globe will acquire in an efficient manner a broad comprehension of the incentive travel industry. All emerging professionals, faculty members and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will - in a two day seminar/workshop - learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms and other valuable information. Students will sit a final examination in-person the final afternoon of the course, and those who are successful will join a global community of CIS holders!
Dates:
6-Oct, 2024, 9am-5pm PT
7-Oct, 2024, 9am-2pm PT
*Please note that this is a 2-day event. Registrants are expected to attend the entirety of both dates.
Location:
Las Vegas, Nevada
Description:
The Certified Incentive Specialist (CIS) is an entry-level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 2 days, professionals from around the globe will acquire in an efficient manner a broad comprehension of the incentive travel industry. All emerging professionals, faculty members, and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will - in a two-day seminar/workshop - learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms, and other valuable information. Students will sit a final examination in person on the final afternoon of the course, and those who are successful will join a global community of CIS holders!
Learning Objectives:
• Understand the basics of the incentive travel market and the differentiation of Incentive Travel in the meetings and events industry
• Explain the fundamentals of designing and executing incentive travel and motivational experiences from varying value chain perspectives
• Discuss ways to expand your incentive program and create new opportunitiesPricing:
Member: $695
Non-Member: $895*
*Please note that the Non-Member registration rate includes a prorated one-year SITE membership for first-time members. Please reach out to education@siteglobal.com if you have any questions.
Cancellation Policy:
Please be sure you are available to attend when registering. Cancelations must be made in writing to education@siteglobal.com. Cancelations received less than 30 days prior the course start date will not be granted a refund. Cancelations received more than 30 days prior the course start date will be granted a full refund minus a $100 administrative fee. Course registrations may be transferred to another individual within the same company if requested at least two weeks in advance of the course event. In the unlikely event the course must be canceled or rescheduled, SITE will contact you to register you in a comparable program.
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Register
- Non-member - $895
- Member - $695
- More Information
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Register
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Contains 11 Component(s) Includes Multiple Live Events. The next is on 05/02/2024 at 9:30 PM (EDT)
The Certified Incentive Specialist (CIS) is an entry level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 6 hours virtually (as well as a final exam), professionals from around the globe will acquire in an efficient manner a broad comprehension of the incentive travel industry. All emerging professionals, faculty members and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms and other valuable information. Once the Exam preparation has concluded, students will have 2 weeks to complete the virtual exam, and those who are successful will join a global community of CIS holders!
Dates:
Module 1: Thursday, April 4, 2024, 8:30 pm-9:30 pm Chicago | 9:30 am-10:30 am Shanghai
Module 2: Thursday, April 11, 2024, 8:30 pm-9:30 pm Chicago | 9:30 am-10:30 am Shanghai
Module 3A: Thursday, April 18, 2024, 8:30 pm-9:30 pm Chicago | 9:30 am-10:30 am Shanghai
Module 3B: Thursday, April 25, 2024, 8:30 pm-9:30 pm Chicago | 9:30 am-10:30 am Shanghai
Module 4: Thursday, May 2, 2024, 8:30 pm-9:30 pm Chicago | 9:30 am-10:30 am Shanghai
Exam Prep: Thursday, May 9, 2024, 8:30 pm-9:30 pm Chicago | 9:30 am-10:30 am Shanghai
Exam: The exam is self-paced and will be open immediately following the exam prep and will remain open until Thursday, May 23.
*Students are expected to review the on-demand modules ahead of the optional office hours. All office hour sessions will be recorded and posted on the product page.
Location:
Virtual
Description:
The Certified Incentive Specialist (CIS) is an entry-level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 6 hours virtually (as well as a final exam), professionals from around the globe will acquire in an efficient manner a broad comprehension of the incentive travel industry. All emerging professionals, faculty members, and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms, and other valuable information. Once the Exam preparation has concluded, students will have 2 weeks to complete the virtual exam, and those who are successful will join a global community of CIS holders!
Learning Objectives:
• Understand the basics of the incentive travel market and the differentiation of Incentive Travel in the meetings and events industry
• Explain the fundamentals of designing and executing incentive travel and motivational experiences from varying value chain perspectives
• Discuss ways to expand your incentive program and create new opportunitiesPricing:
Member: $495
Non-Member: $695*
*Please note that the Non-Member registration rate includes a prorated one-year SITE membership for first-time members. Please reach out to education@siteglobal.com if you have any questions.
Cancellation Policy:
Please be sure you are available to attend when registering. Cancelations must be made in writing to education@siteglobal.com. Cancelations received less than 30 days prior to the course start date will not be granted a refund. Cancelations received more than 30 days prior to the course start date will be granted a full refund minus a $100 administrative fee. Course registrations may be transferred to another individual within the same company if requested at least two weeks in advance of the course event. In the unlikely event the course must be canceled or rescheduled, SITE will contact you to register you in a comparable program.
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Register
- Non-member - $695
- Member - $495
- More Information
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Contains 1 Component(s)
Incentive travel professionals are enjoying a continued resurgence of business travel and events, with projections reaching record-high levels by 2027. However, the event landscape is evolving as younger generations — namely Gen Z professionals — bring new preferences and expectations to the table. This webinar will dive into strategies and best practices for creating engaging and inclusive incentive travel programs that resonate with this next-gen workforce. You’ll gain valuable insights into: How Gen Z differs from other generations Where organizations fail in attracting and captivating Gen Z audiences Key considerations to align with next-gen audiences Sponsored by Cvent.
Denise Sutter
Channel Marketing Manager
Cvent
Denise Sutter is a seasoned sales and marketing professional with a passion for empowering customers and partners to accelerate their growth and success with event technology. As the Channel Marketing Manager at Cvent, she plays a pivotal role in driving successful partnerships with third-party agencies. With a focus on supporting events and strategic campaigns for agency partners, Denise excels in helping them adopt and leverage Cvent's innovative solutions to elevate their customers’ event experiences. Denise's expertise in product messaging and partner advocacy is matched by her passion for bringing people together and enabling partners to achieve their business goals.
Carisa Bartelt
Manager, Industry Marketing
Cvent
Carisa Bartelt, is an Industry Marketing Manager at Cvent. She is a dynamic and passionate marketer who values storytelling, brand building, and improving the customer experience. One of her driving passions is to bring balance to creativity and strategy to marketing, making everything purposeful, but still genuine. Carisa specializes in event marketing and demand gen tactics that drive business growth, brand affinity, and customer advocacy. In her free time, she loves any type of research, getting lost in a book and a really good pun.
Incentive travel professionals are enjoying a continued resurgence of business travel and events, with projections reaching record-high levels by 2027. However, the event landscape is evolving as younger generations — namely Gen Z professionals — bring new preferences and expectations to the table. This webinar will dive into strategies and best practices for creating engaging and inclusive incentive travel programs that resonate with this next-gen workforce.
You’ll gain valuable insights into:
How Gen Z differs from other generations
Where organizations fail in attracting and captivating Gen Z audiences
Key considerations to align with next-gen audiencesSponsored by Cvent.
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Register
- Non-member - $15
- Member - Free!
- More Information
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Register
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Contains 1 Component(s)
As millennials begin filling board, C-suite, and other leadership roles, new generational attitudes are also prompting shifts in incentive travel program design, sales, and marketing activities. Our expert panel will discuss changes they're seeing in the industry at large, as well as what's impacting day-to-day and strategic decision-making within their own companies. Join us for an engaging look at where incentives are going and to better understand who – and what – drives news, moods, and views now. Sponsored by Experience Scottsdale.
As millennials begin filling board, C-suite, and other leadership roles, new generational attitudes are also prompting shifts in incentive travel program design, sales, and marketing activities. Our expert panel will discuss changes they're seeing in the industry at large, as well as what's impacting day-to-day and strategic decision-making within their own companies. Join us for an engaging look at where incentives are going and to better understand who – and what – drives news, moods, and views now. Sponsored by Experience Scottsdale.
Hayley Bishop
Senior Client Experience Director
Wynford
With a graduate certificate in Special Event Management and 25 years of hospitality experience, Hayley worked in various roles in Niagara at the four-diamond Vintage Hotels properties, moving on to develop and grow the wine- and food-centric entertaining program at state-of-the-art winery, Stratus Vineyards. After planning an incentive dinner at Stratus for Wynford’s President’s Club, Hayley joined this “Best Place to Work” in 2015 as an Account Director, working alongside a project team to see each customized event element through to fruition.
She has remained actively involved in the industry, having begun her SITE career as a Young Leader and serving five years on the Canadian Board, as President (2015), and concluding her term as Immediate Past President the following year winning, with her fellow board members, the coveted SITE Chapter of the Year award each time.
Hayley was also honoured as a Top 30 Under 30 Award recipient through the Ontario Hostelry Institute in 2008 and was inducted into the Meetings + Incentive Travel Hall of Fame as the 2016 Industry Volunteer winner, announced at IncentiveWorks (since renamed the Canadian Meetings & Events Expo).
Now, in her capacity as a Senior Client Experience Director at Wynford, Hayley is a trusted advisor and strategist for the client and Wynford teams responsible for conceptualizing, designing, and executing immersive and engaging experiences for attendees over the lifecycle of the project.
Hayley lives in Toronto, Canada and around the world.
Caitlin Karr
Director of Program Design
Hello! Arizona Destination Management
Caitlin has been in the hospitality and event industry for her entire career, with experience in Destination Management, Catering Sales, Venue Management and Marketing. She currently serves as the Director of Program Design at Hello! Arizona, where she manages a team as well as all supplier relationships and internal service data. In her spare time, she loves to travel with her husband Austin, and hike with their dog, Bueller.
Jeorge Zepeda
Director of Sales from Southern Plains
AIC Hotel Group
Driven by an insatiable passion for hospitality and the art of creating unforgettable experiences. With over a decade of dedicated service, I am honored to hold the esteemed position of Global Director of Sales for Southern Plains at AIC Hotel Group, representing renowned brands including AVA Resort Cancun, UNICO 20 87, All Inclusive Hard Rock Hotels, and NOBU Hotels. Join me on this exhilarating journey as we redefine luxury in the realm of travel and elevate every encounter to extraordinary heights.
A dedicated SITE member and former Young Leader, committed to empowering the new generation of professionals to thrive and make their voices heard.
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- Non-member - $15
- Member - Free!
- More Information
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Contains 3 Component(s)
Join Meet Hawaiʻi and their partners as they share how CSR bridges generations, builds awareness, and strengthens relationships through the power of Mālama (care for the destination). This webinar will showcase how finding the right CSR opportunities that are unique to a destination not only make a difference; they can also transform programs into life-changing experiences that meet company and community goals.
Join Meet Hawaiʻi and their partners as they share how CSR bridges generations, builds awareness, and strengthens relationships through the power of Mālama (care for the destination). This webinar will showcase how finding the right CSR opportunities that are unique to a destination not only make a difference; they can also transform programs into life-changing experiences that meet company and community goals.
Kainoa Daines (Moderator)
Senior Director, Destination Education
Hawai’i Visitors & Convention Bureau
Kainoa is currently the Senior Director, Brand for the Honolulu-based Hawai‘i Visitors & Convention Bureau. He has worked in Hawai‘i’s visitor industry for 20 years in various capacities in sales and marketing, integrating the importance of the Hawaiian culture.
He has served and continues to serve on many community and nonprofit boards; The Friends of ‘Iolani Palace, Judiciary History Center, the Hawai‘i State Art Museum, and the Native Hawaiian Hospitality Association to name a few.
He is also an active member and officer of the Royal Order of Kamehameha I, and serves as Chair of the King Kamehameha Celebration Commission representing the Order.
Co-authoring ISLAND WISDOM with Annie Daly was truly a labor of love. They hope you find the traditional, native wisdom helpful in your modern lives.
Kainoa’s favorite day of the week is Sunday morning family time at Sandy Beach with his sweetheart, Leilani and their little girl, Nanea.
Frank Robinson
President, and CEO
Island Events LLC
Frank Robinson, considered a “local” in Hawaii, has been in the luxury event and destination management business for over 35 years, 23 of them in Hawaii. Working for several luxury hotel and resort companies such as Ritz-Carlton, Four Seasons, and Mandarin Oriental, in every aspect of the events arena, led to him founding and directing Island Events, a luxury focused DMC in 2009.
In 2021, in response to the changes brought about by the global pandemic to the Hawaiian events industry, Frank formed the event production company, Ulu Creative.
He’s known by his teammates, colleagues, and clients as the creative force behind many of the high-end, distinctive incentive programs that happen throughout the Hawaiian islands. Frank’s ability to listen and desire to understand allows him to fully collaborate with his clients and team. His experience, insight, and creativity, empower him to deliver strategic and impactful luxury experiences.
Frank is a member of SITE, MPI, ADMEI, HVCB, and volunteers often for Hawaii-based nonprofits and charities. When not at work, he lives on Maui with his husband and three puppies. He loves to cook, throw dinner parties, and take long walks on the beach.
Lauren Manuel
Partner, Sales & Marketing
Makana Hawai’i Incentives
Lauren grew up in Lahaina, Maui, graduated from Lahainaluna High School and Oregon State University. She spent six years between Oregon and Southern California before she was recruited back home to Hawai’i where she worked for almost a decade at the Mauna Lani Bay Hotel & Bungalows. At Mauna Lani she worked in wedding, catering, leisure and group sales before joining a local Hawai’i DMC. After six and a half years, she decided to join Whitney to make their dream of being successful business owners a reality. Lauren married a Kona boy and together, she and Leabert are proud parents of three energetic boys – Layne, Layden and Layke. In her free time, she loves to join her family at the beach for a day of fishing, visiting family on Maui and Oahu, practice cooking recipes, taking photos and sharing her love of hula with friends and family. In all of her extra free time, she also is passionate about supporting her community by serving on the Waikoloa Dry Forest volunteer committee, West Hawai’i Explorations Academy Governing Board and volunteers for the MPI Oregon/Aloha Chapter (she is the former MPI Aloha Chapter President).
Lauren Gamer
Regional Director of Sales
PRA Hawaiʻi
Originally from New York, Lauren discovered her talent for creating extraordinary moments early in her career. Her background includes roles in food and beverage, operations, event planning, and sales. Each step has deepened her understanding of destination management. Lauren relocated to Hawai'i in the early 2000s to immerse herself in the vibrant hospitality industry. She has held key positions at the Blue Note Jazz Club, Outrigger Hotels, and MC&A. Her wealth of knowledge, creative vision, and commitment to excellence elevate the exceptional experiences she delivers to all of PRA Hawai'i's clients and guests.
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- Non-member - $15
- Member - Free!
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Contains 3 Component(s)
Destinations looking to attract today's incentive travel qualifiers must deliver authentic experiences, while also connecting with communities to ensure tourism remains mutually beneficial. This webinar, highlighting Mālama Maui as a prime case study, will explore how destinations can embrace responsible and regenerative practices to deliver programs and satisfy all incentive travel industry stakeholders.
Destinations looking to attract today's incentive travel qualifiers must deliver authentic experiences, while also connecting with communities to ensure tourism remains mutually beneficial. This webinar, highlighting Mālama Maui as a prime case study, will explore how destinations can embrace responsible and regenerative practices to deliver programs and satisfy all incentive travel industry stakeholders.
Ben Premack
Commercial Director
Grand Wailea Maui, A Waldorf Astoria Resort
As Grand Wailea’s Commercial Director, Ben Premack is responsible for designing and implementing the resort’s long-term commercial vision. His role encompasses leading the commercial side of major resort-wide projects, including his participation in Grand Wailea’s $350 million transformation in 2023, as well targeting and leveraging short- and medium-term incremental revenue opportunities. Among these are the resort’s 5,000-person membership program and its 50-villa residence program, both of which are led by Ben, who drives service initiatives, loyalty programming, and ancillary revenues using a combination of strategic thinking, tactical initiatives, and strong business acumen. In addition to these other responsibilities, Ben has direct oversight of Grand Wailea’s group and leisure sales, catering and events, and membership and residence ownership programs.
Before assuming his current role at Grand Wailea in 2021, Ben spent nearly two decades growing his hospitality career with a series of increasingly senior operational, sales, and commercial strategy roles at leading hotels across the United States. Ben holds a Bachelor’s Degree in Tourism Management from Indiana University at Bloomington and completed the Hotel Management and Owners Relations certificate program at Cornell University.
Sam Spurrier
Director of Sales & Marketing
The Westin Maui Resort
Born and raised on the North Shore of O‘ahu, Spurrier is a proud graduate of Kahuku High School and holds a B.S. in Hospitality and Tourism Management from Brigham Young University-Hawai‘i. Spurrier is an everyday dad as a father of five children and loves life alongside his beautiful wife, Brooke. He also loves everything sports, reading motivational books, serving in his church and community, is passionate about mentoring the younger generation, and takes great pride in growing local Hawai‘i talent for Hawai‘i.
As a Native Hawaiian, he has a long family history in Maui tracing back to his grandmother who was from Hana, and his grandfather who taught at Lahainaluna High School. As a thought leader, his Hōkūpaʻa or “true north” is to inspire millions just as Mr. Marriott did, beginning in his own home and community. One of his favorite quotes is, “he wa’a he moku; he moku he wa’a,” a Hawaiian proverb that translates to “the canoe is an island; the island is a canoe,” which emphasizes the need to take care of Hawai‘i’s unique culture and resources while recognizing everyone’s role in this effort. Spurrier has embraced this in his leadership and looks forward to continuing to perpetuate the culture with an understanding of his kuleana (responsibility) to share it authentically with others.
Spurrier brings a winning mentality and competitive mindset and throughout his career has consistently earned stellar leadership performance ratings and has been the recipient of various awards including Leader of the Quarter, Manager of the Year, Finalist for the Marriott International Global Elite Award, President’s Award for Sales Excellence, and Marriott President’s Circle Achiever.
Raysha Mamala
Account Executive
Island Partners Hawai‘i
Account Executive, Raysha Mamala, is a native Hawaiian who is no stranger to this business and the culture here in Hawai’i. She graduated from University of Hawaii a dynamic professional with strengths in planning and project management. Her work experience has provided her with the tools necessary to multitask effectively through excellent organizational skills and with the ability to make quick and accurate decisions under stressful conditions while maintaining a pleasant working environment. In her free time, you can find her chairing non-profit events, sitting on the board of directors of Maui Health Services, and leading non-profit fundraisers and initiatives, making a difference in the community here on Maui. She is a well-respected leader that finds pleasure in welcoming and hosting visitors here in Hawaii, creating an authentic and memorable experience.
Kainoa Daines (Moderator)
Senior Director, Destination Education
Hawai’i Visitors & Convention Bureau
Kainoa is currently the Senior Director, Brand for the Honolulu-based Hawai‘i Visitors & Convention Bureau. He has worked in Hawai‘i’s visitor industry for 20 years in various capacities in sales and marketing, integrating the importance of the Hawaiian culture.
He has served and continues to serve on many community and nonprofit boards; The Friends of ‘Iolani Palace, Judiciary History Center, the Hawai‘i State Art Museum, and the Native Hawaiian Hospitality Association to name a few.
He is also an active member and officer of the Royal Order of Kamehameha I, and serves as Chair of the King Kamehameha Celebration Commission representing the Order.
Co-authoring ISLAND WISDOM with Annie Daly was truly a labor of love. They hope you find the traditional, native wisdom helpful in your modern lives.
Kainoa’s favorite day of the week is Sunday morning family time at Sandy Beach with his sweetheart, Leilani and their little girl, Nanea.
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- Non-member - $15
- Member - Free!
- More Information
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Contains 7 Component(s)
The Certified Incentive Specialist (CIS) is an entry-level credential from the Society of Incentive Travel Excellence (SITE). Taking place over 6 hours virtually (as well as a final exam), professionals from around the globe will acquire, in an efficient manner, a broad comprehension of the incentive travel industry. All emerging professionals, faculty members and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms and other valuable information. Once registered for CIS Online, students will be able to view the module recordings and documents at their own pace before taking the exam. Those who are successful will join a global community of CIS holders!
The CIS Online Course contains recordings of each module and the PDF slide decks used to teach each module. Once registered, you will receive immediate access to these resources and the CIS Exam. You will have 90 days from the registration date to complete the course and exam. Once the CIS Exam has been completed with a passing score, students will receive their downloadable CIS certificate and officially join our community of CIS holders.
*This course is designed to be self-guided, and no additional support or assistance will be provided.
Location:
Virtual
Description:
The Certified Incentive Specialist (CIS) is an entry-level credential from the Society of Incentive Travel Excellence (SITE). Taking place at your own pace virtually (as well as a final exam), professionals from around the globe will acquire, in an efficient manner, a broad comprehension of the incentive travel industry. All emerging professionals, faculty members and students aspiring to enter this specialized segment of the meetings and events industry may use CIS as a stepping stone to reach higher levels of professionalism. Individuals will learn the fundamentals of incentives, the origins of incentive programs and incentive travel, the value chain, the value proposition of motivational programs and non-cash awards, the composition of the market, the makings of a program and a program budget, industry tools and platforms and other valuable information. Once registered for CIS Online, students will be able to view the module recordings and documents at their own pace before taking the exam. Those who are successful will join a global community of CIS holders!
Learning Objectives:
• Understand the basics of the incentive travel market and the differentiation of Incentive Travel in the meetings and events industry
• Explain the fundamentals of designing and executing incentive travel and motivational experiences from varying value chain perspectives
• Discuss ways to expand your incentive program and create new opportunitiesPricing:
Member: $295
Non-Member: $495*
*Please note that the Non-Member registration rate includes a prorated one-year SITE membership for first time members. Please reach out to education@siteglobal.com if you have any questions.
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Register
- Non-member - $495
- Member - $295
- More Information
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Register
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Contains 2 Component(s) Recorded On: 11/27/2023
Diversity, equity, inclusion, and belonging are must-have factors in today's workplaces and for the events and experiences we create. Joining us to discuss current approaches and collaboratively shape new ideas are three industry voices ready to share their experiences so far and guide a conversation about how we can continue working toward a more welcoming industry. Come ready with questions, and with your ideas for how we can continue to grow, learn, and improve together. Sponsored by IHG Hotels & Resorts.
Diversity, equity, inclusion, and belonging are must-have factors in today's workplaces and for the events and experiences we create. Joining us to discuss current approaches and collaboratively shape new ideas are three industry voices ready to share their experiences so far and guide a conversation about how we can continue working toward a more welcoming industry. Come ready with questions, and with your ideas for how we can continue to grow, learn, and improve together. Sponsored by IHG Hotels & Resorts.
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- Non-member - Free!
- Member - Free!
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Contains 2 Component(s)
Get ready to uncover the latest trends in the events industry with an analysis of Cvent data. Join us for this webinar where we'll dive deep into data from our powerful event management and hospitality technology platform to share valuable insights so you can benchmark your event program against others, we’ll be discussing: • Event RFP momentum, timing, size and rate data • Best practices for in-person, hybrid and virtual events • How planners are adjusting programs in the current market See what our customers are actively planning with their event programs – whether in-person, virtual, hybrid or all three formats. Our experts will analyze these touchpoints, providing you with the latest trends and takeaways. So, get ready to refine your event strategy for success and stay ahead of the curve! Sponsored by Cvent.
Get ready to uncover the latest trends in the events industry with an analysis of Cvent data. Join us for this webinar where we'll dive deep into data from our powerful event management and hospitality technology platform to share valuable insights so you can benchmark your event program against others, we’ll be discussing:
• Event RFP momentum, timing, size and rate data
• Best practices for in-person, hybrid and virtual events
• How planners are adjusting programs in the current market
See what our customers are actively planning with their event programs – whether in-person, virtual, hybrid or all three formats. Our experts will analyze these touchpoints, providing you
with the latest trends and takeaways. So, get ready to refine your event strategy for success and stay ahead of the curve! Sponsored by Cvent.Kelli Kopec
Senior Marketing Manager
Cvent
Kelli Kopec joined Cvent in 2019 as a Product Marketer dedicated to marketing solutions that connect Event Professionals and Travel Managers to hotels and venues. Kelli most recently spent 8+ years working for a hotel management company, managing both group and leisure business for several international hotel brands. She has vast experience in B2C and B2B marketing, launching new brands and products, and planning large-scale in-person events...and certainly understands the value technology can bring to you and your event programs!
Alex Platia
Director of Product Marketing
Cvent
As Director of Product Marketing at Cvent, Alex leads the company’s Hospitality Clouds product marketing team. Today, Cvent’s platform of supplier and venue solutions connects more than 302,000 hotels and venues with an active global network of more than 112,000 event planners. With nearly 15 years of experience at Cvent, Alex has a deep understanding of the meetings and events industry and how technology can help hospitality and destination professionals achieve their goals. In his current role as Director of Product Marketing, Alex is responsible for leading the go-to-market strategy for Cvent's platform of supplier and venue solutions. He is passionate about helping hoteliers leverage technology to win more business.
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