First debuted at IMEX 2025, Join the Incentive Research Foundation (IRF) and the Society for Incentive Travel Excellence (SITE) for a webinar recapping the Incentive Travel Index 2025—the industry’s definitive barometer of current conditions and future trends. Drawing on over 2,700 qualified responses from corporate buyers, third-party agencies, and destination suppliers across the globe, the 2025 edition offers a panoramic view of how incentive travel is evolving: from program budgets and pricing models, to destination selection and program inclusions. This year’s Index introduces fresh lines of inquiry around AI usage, pricing transparency, new destination adoption, and the NextGEN workforce, offering unprecedented clarity into the forces shaping our sector. In a dynamic, interactive panel format, industry experts will debate and decode the findings—delivering sharp commentary and real-world interpretation of what the data means for you. Whether you’re a brand-side marketer, an agency planner, or a destination representative, this is your roadmap to staying relevant and resilient in the future of incentive travel. Don’t miss this landmark session that sets the tone for the year ahead and defines what’s next for our industry. Because in incentive travel, data isn't just power—it's possibility. This webinar is worth one (1) CMP credit

Join SITE CEO Annette Gregg and Mubarak Al Shamisi from Abu Dhabi Convention and Exhibition Bureau for an inside look at the host destination for SITE Global Conference 2026. This fireside chat will explore why Abu Dhabi is one of the world’s safest and most welcoming cities, the cultural depth that defines the UAE, and the unique experiences that await attendees in 2026. From architectural icons to authentic local encounters, discover how Abu Dhabi embodies SITE’s mission to build and bridge cultures through the power of incentive travel.

The most impactful meetings and incentive events don’t just run smoothly; they leave people feeling inspired, connected, and part of something bigger. In this engaging webinar, you’ll gain practical insights on how to deepen relationships, spark engagement, and create experiences that people will talk about long after they’re over.

Discover how accessible design in incentive travel can create more inclusive, engaging, and memorable experiences for every participant. This session explores how removing barriers fosters a stronger sense of belonging — ultimately driving deeper engagement and better business outcomes. Featuring real-world examples from Cvent CONNECT and industry best practices, you’ll walk away with practical strategies to build more inclusive programs that reflect the diverse needs of today’s workforce.

In the fast-paced world of meetings and events, stress and burnout can often feel like unavoidable challenges. As industry professionals, we dedicate ourselves to creating seamless experiences for others, but how often do we prioritize our own well-being?

Incentive travel continues to thrive as organizations invest in programs that drive company culture and business results. However, recent geopolitical shifts are threatening business meetings and international access, and the speed and degree of these changes can make us feel helpless. What are steps we can take now to gain perspective and a sense of control in the midst of so much change?

The M&A boom is heating up for DMCs and event agencies—join us to uncover key trends, valuation insights, and strategies for navigating the deal-making landscape!

Join John Iannini from Hilton All-Inclusive as he delves into the dynamic power of incentive travel as a strategic investment for businesses. Incentive travel is far more than a reward; it’s a high-impact tool for driving motivation, performance, and growth that continues to deliver value long after the trip ends. This session will explore how incentive travel serves as a powerful motivator for employees, attracting and retaining top talent, and strengthening relationships with clients and partners. Through curated travel experiences, companies not only foster loyalty and engagement but also enhance their brand image, corporate culture, and, ultimately, measurable ROI. John will share insights into crafting customizable, adaptable programs that align with broader strategic goals, leveraging Hilton’s expertise to drive long-term success. Perfect for leaders and planners seeking fresh approaches to inspire and reward, this webinar will highlight why incentive travel remains a compelling, sustainable choice for companies in a competitive market. *This Webinar is worth (1) CMP credit

Get ready to take your event strategy to the next level with data-driven insights and an exclusive analysis from Cvent. Join us for this webinar where we’ll explore how event organizers are planning and adjusting their programs to thrive in today’s market. Using powerful data from our event management and hospitality platform, we’ll share key insights to help you benchmark your programs and optimize future events. Join us to explore: • Group RFP momentum, top event markets, and ADR trends • Meeting size, conversion trends, and response metrics • Shifts in event format and best practices for optimizing each type • International and destination sourcing trends Our experts will analyze these touchpoints, providing you with the latest trends and takeaways. So, get ready to refine your event strategy for success and stay ahead of the curve! *This Webinar is worth (1) CMP credit

Following the successful launch of the Incentive Travel Index 2024 at IMEX America, we’re excited to offer an exclusive behind-the-scenes look at the data for the SITE’s global community of incentive travel professionals. Join us on Friday, October 18, for a special webinar where an expert panel will interpret the findings and provide valuable insights into the trends shaping the future of incentive travel. From evolving buyer behaviors to the strategic importance of incentive programs, this session will equip you with actionable insights. Webinar Highlights: - Deep dive into the latest Incentive Travel Index data - Expert analysis on key trends driving the industry’s future - A look at the top-ranking destinations for 2025 and 2026, with insights for buyers in Europe, LATAM, and APAC This webinar is a must-attend for incentive travel professionals looking to stay ahead of the curve and leverage these insights for future success. *This Webinar is worth (1) CMP credit