FBT is one of the trickiest topics in our industry. To help, SITE ANZ sat down with tax expert Andrew Sneddon for a 55-minute Q&A on how FBT impacts incentive travel & events — with the session also available in eight bite-sized videos covering all of the topics. Please note; this video shares general information on FBT and incentive travel; it’s not personal tax advice. Always check with your own tax advisor to make sure it’s right for your business. Information is current at time of recording but may change.

Take part in this joint initiative from the Incentive Research Foundation and SITE to help shape the future of our industry: Inspire the Next Generation of Incentives Professionals by Presenting at Your Local University, Institute, or Academy. The incentives industry is at a crossroads. With over 75% of organizations facing critical staffing shortages, now is the time to act. We need passionate, experienced professionals like you to help shape the future by bringing awareness of this vibrant industry to the next generation. The Incentive Research Foundation (IRF) and the Society for Incentive Travel Excellence (SITE) have partnered to launch the Incentives Workforce of the Future initiative. This groundbreaking effort is designed to introduce the exciting career opportunities within the incentives industry to students at colleges, universities, and academies—places where knowledge of our field is often lacking. We've created dynamic curriculum modules that cover motivational theory, the role of incentives in driving performance, methods for assessing the impact of incentive programs, and a look at career paths within our industry. As a volunteer, you'll have the opportunity to present these modules, sharing your personal experiences and career journey to inspire the next wave of incentives professionals. Join us in making a lasting impact. Sign up to access our resources and start presenting today. Together, we can secure the future of our industry.

Relate how incentive travel programs can change business behaviors/performance Use SITE templates to prioritize needs and determine the value of the incentive program

Participants will be equipped with the "whys" of incentive travel: why it makes sense from a business perspective. Modules cover the psychology of employee loyalty and engagement and why incentive travel works.

Transform your program from “cost center” to “investment” Determine the value of your program (includes SITE templates) Establish metrics that drive behaviour (and performance)

Connect “why” incentive travel works with your program Engage attendees, driving loyalty and retention Develop qualification criteria to make a positive business case for incentives

Build WOW experiences with strong communication and a service culture Strengthen partnerships for long term success

Understand the strategic purpose of storytelling for successful sales, marketing and communications Develop the skills to create relevant stories that move audiences Customize your stories to create comprehension and activation

Learn the best practices for creating understandable, effective and actionable RFPs Win business with tools used to to generate RFP responses An outstanding next-level program for experienced incentive travel sales professionals, buyers, and brokers

Learn how to regularly determine the needs of your audiences and connections Discover ways to build a powerful, positive reputation Explore the tools that build credibility, develop trust and elevate connection